Embrace The Spiral

Twister is known for their iconic spiral. So are teenagers. The smallest incident can send them spiralling. To become the go-to sweet treat for teenagers, we empowered teens to embrace their overactive brains by becoming the spiral that's by their side as they spiral.

A booth placed in downtown Toronto with a scream activated Twister dispenser. So teens can heat up then cool down.

Using TikTok, we'll reward spirals by sending coupons to users who use their overthinking powers for good.

Banner Ads | Embrace Online Spirals

AD: Nicole Dacunha

CW: Tessa Warburton

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